Creative Professional | Brand Coach
Showing posts by: brantcollins

TikTok Ya Don’t Stop no comments

More and more social platforms are adding video and paying influencers to take on the current social media darling TikTok. Instagram Reels and YouTube shorts are two examples of companies “borrowing” ideas from TikTok. So how does TikTok respond? Longer Videos.

Over the coming weeks, we’ll be rolling out the option to create longer videos to everyone on TikTok, giving our global community the flexibility to film, upload, and edit videos up to three minutes in length directly within TikTok. Once ready, you’ll get a notification that longer videos are now part of your creative toolbox.

https://newsroom.tiktok.com/en-us/longer-videos

It will be interesting to see how this affects usage of the platform. You can read the full press release below.

You can follow me at https://www.tiktok.com/@brantcollins

YouTube Shorts no comments

Shorts are YouTube’s answer to TikToc, but will it help your channel grow?

“YouTube is a platform that has the absolute highest barrier to entry when it comes to social platforms,” said Samir Chaudry, who co-runs the Colin and Samir YouTube channel (268,000 subscribers). “To make a good YouTube video that gets viewership is one of the hardest things to do, in my opinion. I think that Shorts offer an opportunity to lower that barrier and creates a situation where you can try out YouTube.”

BusinessInsider.com

It’s Bigger Than Games no comments

For the last few years, I have been on my soapbox talking about the importance of esports and gaming culture. “Who wants to watch other people play games?” or “Just go outside and play a real sport.” You have to see the bigger picture of how this all fits together. Twitch, Fortnite, TikTok, Content Creators, it is all the new entertainment. It’s not just Gen Z and kids either. This is the new normal.

Netflix and gaming? no comments

With gaming and Netflix viewership exploding during the pandemic this makes a lot of sense. Also, Netflix has tapped video game IP like “The Witcher” to create content. What I am interested to see is if they try to compete with the likes of Twitch and YouTube. Allowing live streamers and content creators on Netflix could be amazing.

The Dream Stream no comments

This week on the Dream Stream, we’re talking about Zuckerberg taking a shot at Apple, WWDC News, our Reliance on Tech and more! Of course, we’re hanging out with the community, and looking forward to hearing your wins, your questions, and just getting to bring the community together each week!

//This week’s special guests are:

* Tiffany Day https://www.youtube.com/c/NavigatingY…

* Marielou Mandl https://www.youtube.com/c/MarielouMandl

* Dean Reynolds https://www.youtube.com/c/DeanReynold…

* Brant Collins https://www.linkedin.com/in/brantcollins

* Paddy McGill https://www.linkedin.com/in/partnerpr…

* Dan Holloway https://www.linkedin.com/in/danhollow…

* DJ Strick https://www.youtube.com/c/strickcity01

* Jason T. Lewis https://www.youtube.com/user/thejason…

* Paul Thomson https://www.facebook.com/groups/cours…

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